Traditional ways

“The trick is to fully understand the traditional ways,” says Hans Kooij. “We sell industrial machinery to food manufacturers around the globe. Of course, we don’t know every single local specialty. It is our job to really delve into the traditional recipes and understand them.” In practice, this often means that VSD visits the client and asks them to prepare the local specialty in question. This allows VSD to see what steps are involved in the product’s preparation. In addition, VSD notes the specific qualities that make a particular specialty so special. How crispy does the crust need to be?

Which colour should the product have? Should the skin come loose or not? VSD incorporates this information into an industrial solution. Even after delivering the machine, VSD’s experts continue to monitor the process. Does the machine produce the right product? Are there adjustments that could be made to further perfect the product? VSD’s technical experts are highly knowledgeable about food production technology. This means that they can truly contribute on a technological level too. Our clients can be sure that the expert will not leave before the machine works perfectly and the final product is just right.